The Unwash                            Editorial
Naming, Branding, Website, Development

An editorial site with a purpose. Featuring and reviewing brands that are doing the most out there. The Unwash is placing people before products and highlighting brands that deserve to be recognized. The site design uses a functional labeling system ​(an icon and colorway for each of the important callouts) to tag and link to brands that are low-waste, biodegradable, vegan, ethical, owned by minority groups, and more. Use your purchasing power for good.

︎ Naming
︎ Brand Strategy
︎ Brand Identity
︎ Logo Animation
︎ Website Design
︎ Website Development